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Uncover the american gold rush, Dorado,
The Brand
Dorado is a luxury wine brand basedaround gold mining and the Americangold rush in the 1840s. Dorado is a luxury wine brand basedaround gold mining and the Americangold rush in the 1840s.The area where Dorado wine is grown is in theappellation of El Dorado itself where most of thevineyards used to grow the Chardonnay andZinfandel are above 2000ft. Situated in the northeast of California this area is widely known forits rich history in gold mining and was whereprospectors travelled to in the late 1840s to find abetter and richer life.
The Bottle
The ridges of the bottles’ glass depictthe topographyof the El Doradoappellation in northeast California.Using Lidar datathese bottles arehand crafted usingthe contour lines ofthe mountains thatgrew the grapesthemselves. Each bottle of wine has real goldleaf in, giving each individual bottlean actual worth in gold.
THE LABEL
Packaging designed to immerse you in thegold rush era with a label that comes to lifewith the touch of water. Using hydrochromicink technology, you can actually dip the bottlein water and watch as gold is revealed in thelabels. Like panning for gold, Dorado’s bottlesgive a collectable experience that brings to lifethe spirit of gold mining.


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The Process
Fluid Simulation
Using FLIP fluid simulations, I created liquid renders for liquid pours and to add liquid within each bottle to make the fluid inside look like it was actually inside the bottle.

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The bar
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